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Retail

You'll have all your farm, lifestyle, home furnishings, and fashion requirements sorted with these merchant deals.
Go in the draw to win 1 of 3 House of Travel vouchers valued at $15,000, $10,000, and $5,000. Every $250 cumulatively spent across our participating Instore Days businesses from 1 June to 7 July 2024 will give you one entry into the prize draw.
Terms & Conditions apply.

RETAIL DEALS

Gun City


Check out our farm deals, for one week only! Call in and see us at our Christchurch or Richmond stores.

Harvey Norman

Harvey Norman is a great place to shop with a wide range of products at the best price, providing best-in-class service and prioritising our customers needs. Come in-store for our special Ruralco instore days deals*, limited time only.
* Terms & Conditions apply

House of Travel

Humunculus, the Baby to Teen fashion Store, welcomes you to Instore Days with 15% off on 4 and 5 July* when you shop with your Ruralco Card! Find us in the Ashburton Arcade.
* Terms & Conditions apply

Resene Colourshop

Shop instore at the Resene ColorShop Ashburton for Expert advice, Quality paints made in NZ, NZ’s widest range of Eco Choice approved products, Ruralco member discounts PLUS a FREE gift with your purchase!*
Come in and see us: 327 Burnett Street, Ashburton!
* For Instore Days, while stocks last.

Sparrows

All R.M. Williams boots only $600*
Since 1887, Sparrows have been providing Mid Canterbury with men's and women's fashion with one-on-one personal service. Customer loyalty is of the highest importance, and has always been a central belief since first opening.
* Terms & Conditions apply

Tanglez


Out with the cold. In with the new.
Entertain this winter in style, when you visit your local Smiths City and save with your exclusive Ruralco Card pricing storewide.


Find out more about our other Instore Days deals

Find out more about our other Instore Days deals

Find out more about our other Instore Days deals

Our Story

Ruralco is a values-led farming co-operative since 1963. We make your farming life easier with the convenience of one card to use online or in store with one statement for consolidated spend & improved cashflow.

Through our supplier network we offer competitive pricing with real value to meet the needs of your farming business.

We are experts in agriculture, providing a complete solution with personalised farming advice and the latest innovations, on farm, instore or online.

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About Us
Ruralco is a values-led farming co-operative since 1963. We make your farming life easier with the convenience of one card to use online or in store with one statement for consolidated spend & improved cashflow.

Through our supplier network we offer competitive pricing with real value to meet the needs of your farming business.

We are experts in agriculture, providing a complete solution with personalised farming advice and the latest innovations, on farm, instore or online.

Learn more
Annual Report
Connect With Us
© Ruralco 2025 | Ruralco is the trading name for Ashburton Trading Society, a New Zealand owned co-operative