Account Selector

Card Merchant Deals

We've got your covered this Instore Days with great deals when you use your Ruralco credit card.
Use your Ruralco credit card at any of our Instore Days Card Merchants to unlock discounted pricing with real value, to meet the needs of your farming business. The Ruralco credit card makes it easier to do business, connecting you to all your essential agribusiness merchants, locally and nationwide.

Communication

Find out more about our other Instore Days deals

Find out more about our other Instore Days deals

Find out more about our other Instore Days deals

About Us
Ruralco is a values-led farming co-operative since 1963. We make your farming life easier with the convenience of one card to use online or in store with one statement for consolidated spend & improved cashflow.

Through our supplier network we offer competitive pricing with real value to meet the needs of your farming business.

We are experts in agriculture, providing a complete solution with personalised farming advice and the latest innovations, on farm, instore or online.

Learn more
Annual Report
Connect With Us
© Ruralco 2025 | Ruralco is the trading name for Ashburton Trading Society, a New Zealand owned co-operative