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Datamars Livestock Deals

Celebrate 30 Years of Ruralco Instore Days with Datamars!

Join us as we commemorate this milestone with unbeatable electric offers on:
  • Energizers
  • Fencing Solutions
  • Tru-Test Weighing and EID Systems
  • Prattley Equipment
  • Smart Farming Active Collars
Don't miss this opportunity to meet our friendly, knowledgeable team and discover how our innovative products can benefit your farming operations.

We look forward to celebrating with you and helping you find the perfect solutions for your needs.

Shop Datamars Livestock

Shop Instore Days Deals

Shop Instore Days Deals

About Us
Ruralco is a values-led farming co-operative since 1963. We make your farming life easier with the convenience of one card to use online or in store with one statement for consolidated spend & improved cashflow.

Through our supplier network we offer competitive pricing with real value to meet the needs of your farming business.

We are experts in agriculture, providing a complete solution with personalised farming advice and the latest innovations, on farm, instore or online.

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© Ruralco 2025 | Ruralco is the trading name for Ashburton Trading Society, a New Zealand owned co-operative