Account Selector

Matthew Paton

Matthew Paton

DIRECTOR
Matthew and his wife Julia farm a mixed arable and dairy operation near Wakanui in Mid Canterbury. With this practical farming experience, and a deep connection to Mid Canterbury agriculture, he has first-hand understanding of the challenges and opportunities facing local farmers.

As a long-time Ruralco Shareholder, Matthew values the co-operative model and the importance of farmer-led decision-making. His experience running a diverse farming business and various local governance roles has given him clarity on the wider implications governance decisions can have across both individual farm systems and the broader rural economy.
Matthew is committed to supporting a strong, future-focused Ruralco that continues to deliver value to its members.

About Us
Ruralco is a values-led farming co-operative since 1963. We make your farming life easier with the convenience of one card to use online or in store with one statement for consolidated spend & improved cashflow.

Through our supplier network we offer competitive pricing with real value to meet the needs of your farming business.

We are experts in agriculture, providing a complete solution with personalised farming advice and the latest innovations, on farm, instore or online.

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© Ruralco 2025 | Ruralco is the trading name for Ashburton Trading Society, a New Zealand owned co-operative