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This year Ruralco is proud to be celebrating its 60th anniversary, and 60 years of supporting farmers for a brighter farming future.

This year’s Ruralco Instore Days prize draw period kicked off on June 1. Every $250 spent with Ruralco Instore Days participating suppliers until July 9 enabled members one entry in the draw to win one of three House of Travel vouchers valued at $15,000, $10,000, and $5,000.

Neil Bateup, has witnessed some drastic changes to his rural community over the past 30 years, changes which have made farming easier, but in other ways significantly tougher and more isolated.

Ruralco’s 29th annual Instore Days has proved to be a great success despite cautious expectations leading up to the event.

There’s even more cause for celebration at this year’s Ruralco Instore Days as the farming co-operative gears up for its 60th anniversary.

New to the Ruralco Board is chartered accountant and farmer Rhea Booker. Originally hailing from Waikato, Rhea’s parents came to New Zealand as immigrants, working their way up the dairy industry ladder from farm workers to farm ownership while raising their six children.

Knowledge, experience, and passion for agriculture are key drivers behind new Ruralco Chair Sir David Carter.

The Acland family is renowned for the energy and breadth of enterprises throughout Canterbury and beyond, and newly elected Ruralco director Kate Acland is bringing even more fizz to the family empire.

In July 2017 Spark announced that it had commenced the development of a nationwide low power Internet of Things (‘IoT’) network. Fast forward 16 months and the traditional telco turned digital services provider has successfully deployed IoT networks that now cover more than 68% of the New Zealand population including coverage in some rural isolated areas of New Zealand.

Helping cardholders maximise farm profits by getting the best deals possible has been helped by Ruralco developing an extensive and strong network of supply companies throughout the country, extending across all aspects of farm business.